New Campaign

PWC

  • Product

    Superside Taxis, Interior tip-up seats
  • Location

    Central London
  • Duration

    Short term

PwC (PriceWaterhouseCoopers) launched a short term Superside Taxi Advertising campaign targeting the City of London in 2014. The taxis were fitted with interior tip-up seat panel adverts and the drivers handed out branded receipts at the end of each journey. PwC is one of the UK’s leading business organisations and they understand that London taxis connect with UK and international business leaders in London.